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MarketOrders News

MEET THE MARKETORDERS TEAM – FILIP JANCZAK, Digital Manager

Have you ever wondered who is behind MarketOrders’ success?

At MarketOrders, we believe that the team is critical to a company’s success, which is why we’ve decided to highlight our fantastic talents in this series of blog articles. 

Today, you’ll find out more about Filip Janczak, Digital Manager and a key asset to MarketOrders crowdfunding success. 

International background

Filip lived 12 years in Zgierz, Poland, before he moved to London, where he studied Media and Culture at Middlesex university. His network of friends and colleagues helped him start an exciting career within the startups world and motivated him to start his own digital marketing business, Creatos Media, which has won multiple awards.

Passionate about martial arts, Filip also likes to grow companies and develop new ideas, which give him a playground where he can express his creativity and challenge himself. 

His MarketOrders journey

His extensive network also lead Filip to MarketOrders. He explained: “I had known Krystian Ozog, Chief Customer Care Officer of MarketOrders for a long time when he introduced me to the founding team. I immediately liked their vision and ambition, even though they were just starting the business at that time. I’ve been working with the team since.” 

Filip’s role involves digital channels, but not only. Here is how he describes his work: “My role as Digital Manager is to create content, manage the channels and grow the community. I also make sure that we communicate as clearly as possible about the technology we use, which can be intimidating for people outside of technology. Blockchain technology is innovative, untapped, and has great potential, but most people don’t understand it. I’m here to make sure they do.”

Having grown ideas into businesses and international brands, Filip has extensive experience in developing innovative digital campaigns and his skills were crucial to MarketOrders crowdfunding success. 

Co-Founders’ opinion

Sukhi Jutla, Co-Founder & COO: “Filip is thriving with MarketOrders primarily because he understands the fast dynamics involved in startups and is well experienced in this way of working. He consistently brings new ideas and innovative ways of bringing our digital campaigns to life that help the business grow and attract new customers and investors. Filip always brings a smile to his work and always finds solutions – and that’s what makes MarketOrders what it is today. Thank you Filip!”

Ram Krishnna, Co-Founder & CEO: “I have known Filip for many years. He is very a hard-working, dedicated, and reliable person who goes the extra mile to get a job done and doesn’t give up when things get tough. He loves learning new things and he thinks out of the box. He is passionate about what he does. I’m extremely happy that he is part of MarketOrders and he definitely is a great addition to the team !”

Filip’s favourite quote

“Anyone who has never made a mistake has never tried anything new”, Albert Einstein.

To get in touch with Filip, add him on LinkedIn now.

Get to know the rest of the team! 

Check out Ram, Sukhi, Gopi, Krys, George, Caroline.

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MarketOrders News

MEET THE MARKETORDERS TEAM – GOPI GOVIND, Chief Technology Officer

Have you ever wondered who is behind MarketOrders’ success?

At MarketOrders, we believe that the team is critical to a company’s success, which is why we’ve decided to highlight our fantastic talents in this series of blog articles. 

Today, you’ll find out more about Gopi Govind, MarketOrders Chief Technology Officer. 

Background & Education

Gopi comes from the south of India and started his career in Bangalore. 

Technical Consultant & Solution Architect in the IT industry, Gopi graduated in Computer Science from Bharathidasan University. 

He is also involved in charities and is on the board of the London Tamil Sangam, one of the oldest Tamil organisations in UK. This registered charity, established since 1960, is a voluntary and community organisation based in Manor Park in the London Borough of Newham.

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MarketOrders News

MEET THE MARKETORDERS TEAM – KRYSTIAN OZOG, Chief Customer Care Officer

Have you ever wondered who is behind MarketOrders’ success?

At MarketOrders, we believe that the team is critical to a company’s success, which is why we’ve decided to highlight our fantastic talents in this series of blog articles. 

Today, you’ll find out more about Krystian Ozog, Chief Customer Care Officer, who’s been part of the team since the very beginning of MarketOrders. 

International background

Krys was born and raised in Poland, where his core education took place. 

In 2005, he moved to the UK and started working in construction while pursuing his passion for martial arts at GMMA Academy.

In 2013, Krys decided to focus on becoming a professional fighter and started working for a few digital startups run by Ram Krishnna, his martial arts coach and now CEO of MarketOrders. He also became Managing Director of non profit organisation called “British Sports Youth Trust” as well as Trustee and Volunteer for a number of other charities and community organisations.

His hard work and determination lead him to being a World Champion as well as an asset and an inspiration for MarketOrders.

His MarketOrders journey

As a Chief Customer Care Officer, Krys takes care of the products’ journey as well as MarketOrders customers. He ensures the quality of the products is top level and that they are being delivered directly to our customers safely, securely and on time.

He said: “I make sure that our customers are happy with both the products and our services. I also learn from them, adapt our services to their needs and always look for new ways to improve MarketOrders offering.”

Krys is a strong believer that new technologies have the power to change lives; he gave us his opinion on blockchain technology: “I am amazed and very excited about blockchain technology. I think it is a ground breaking technology that is already changing the world. It is a perfect fit for many industries, especially gold and diamond jewellery. It makes our revolutionary platform even safer and more secure and transparent.”

Part of the team since the very beginning, Krys has evolved and seen evolving MarketOrders through its startup journey, from a concept to an award winning business: “ 

Being a part of MarketOrders from the beginning has been a lifetime experience.

“I have been taking part in all possible operations at different stages of the development.

We’ve got some amazing professionals joining the team for the last couple of years. I think the team effort, enthusiasm and cooperation during our Crowdfunding campaign has built up the team spirit and is the most memorable event to date.”

An endless ambition

Krys is passionate about people, team work skills, work ethic, and attention to details, which he has built through sports and professional experience. He is also open minded and always looking for ways to improve himself and his work. What makes him feel happy is to jump into the unknown and support all kinds of operations that make him challenge himself and grow.

If he’s already reached to top in his sport career, Krys has ambition for this professional career and charity engagement too! Here is where he sees himself in 5 years: “In 5 years time I see myself help developing MarketOrders branches worldwide and help impacting other industries through the use of our technology. 

I see myself taking our GMMA Academy and non for profit organisation British Sports Youth Trust to another levels, opening our own gyms, training, inspiring and helping multiple people who will also join our quest.”

Co-Founders’ opinion

Sukhi Jutla, Co-Founder & COO: “Krys is a core team member having been with us from the start. He has a great can-do entrepreneurial attitude and always finds a way forward. He is an asset to the team and the company.”

Ram Krishnna, Co-Founder & CEO: “Krys is a very dedicated and passionate MarketOrders team member as well as a the greatest martial artist I ever trained. I have known Krys for over 10 years and he is a very hard working man and always looking to learn new things. He is curious, courageous and committed to deliver excellence.

If there is any other words more powerful to replace what I have said then I would replace it with that words. He is certainly an irreplaceable definite asset for me personally, and MarketOrders.”

Krys’ favourite quote

“It takes generosity to discover the whole through others. If you realize you are only a violin, you can open yourself to the world by playing your role in the concert.” Jacques Cousteau.

To get in touch with Krys, add him on LinkedIn now.

Get to know the rest of the team! 

Check out Ram, Sukhi, Gopi, Filip, George, Caroline.

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MarketOrders News

MARKETORDERS AMONGST OTHER 5 OTHER COMPANIES THAT HAS BEEN SUCCESSFULLY OVERFUNDED ON CROWDCUBE.COM – WEEK 23, 2019

Here’s an overview of the businesses that went into overfunding on Crowdcube in the last week.

MarketOrders has been amongst them with impressive achievement of overfunding 92% in just 7 days of being publicly available for investment.

 

MarketOrders

MarketOrders is an award-winning B2B platform that enables independent retail jewellers to buy gold and diamond jewellery directly and seamlessly from international suppliers, giving them access to global designs and assured product quality. The company aims to provide cheaper prices and faster service using innovative technology.

Click HERE to read www.crowdcube.com article

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MarketOrders News Press Coverage

MarketOrders co-founder, Sukhi Jutla, named a Top 100 Woman In Tech

MarketOrders is proud to announce their co-founder and COO, Sukhi Jutla is named as a Top 100 Woman in Tech by WeAreTechWomen.

 

MarketOrders CEO, Ram Krishnna Rao said, ‘I am immensely proud of having a co-founder who is a role model and leading influencer in the tech field. Sukhi brings immense courage and determination to highlighting and encouraging more women into tech as well as ensuring MarketOrders is on the cutting edge of delivering the best technical solutions for the gold jewellery trade industry.’’

 

Sukhi Jutla saiid, ‘It’s an honour to be recognised as a top influencer and thought leader in tech and I hope my accomplishments continue to inspire other women that a career in tech is feasible and possible no matter what stage you enter this field; it’s open to all.’’

 

The winners of these awards showcase remarkable women within the technology sector covering a wide range of roles such as Applied Machine Learning Scientist; Cyber Security Consultant; Radio Modelling Engineer; Futurist; a Research Associate in Turbomachinery; and Rapid Prototyper.

 

Since September 2018, WeAreTechWomen has been searching the UK for the best
female tech talent in the country.

 

The TechWomen100 awards are the first of their kind to focus solely on the female tech talent pipeline and to also recognise the impact of champions, companies and networks that are leading the way for the future generations of tech talent.

 

WeAreTechWomen received over 500 nominations from across the UK and Northern
Ireland and 28,000 votes of support from across the globe.

 

Winners’ will shortly receive an invitation to a prestigious awards ceremony on 31
January 2019.

 

 

View the full list of winners in alphabetical order here: https://wearetechwomen.wearethecity.com/techwomen100-awards-winners-2018/

 

Written by MarketOrders

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MarketOrders News

Revolutionising the jewellery retail industry with blockchain and AI

 

So much of the world has been revolutionized by technology yet the retail jewellery industry is still lagging behind.

 

The gold and diamond jewellery industry is still relatively untouched by the benefits of technology and this traditional industry which is run on trust has still not fully embraced the benefits that technology can bring to this sector.

 

It’s no longer enough to just have an online digital presence. The tech world is moving ahead fast with the rise of the blockchain, artificial intelligence (AI and machine learning (ML) that are all playing a critical role for the SME markets in general. these technologies are now being harnessed to authenticate products, speed up transactions and understand their customer profiles better in order to serve them in more new and innovative ways.

 

How SMEs can harness the power of new tech

MarketOrders is on a mission to harness the power of blockchain and AI in small retailers to bring in a new level of innovation.

 

At MarketOrders, we are excited about how innovation can be introduced into the retail industry via the application of the Blockchain and AI.

 

Since the gold and diamond jewellery industry is very new to technology and innovation, there is a huge unmet need in this market which will give rise to new opportunities and possibilities. This, in turn, will unlock a huge amount of potential.  Blockchain and AI will give superpowers to small retailers who are better able to compete.

 

Small retailers especially those who only have brick and mortar shops are bogged down with complex and chaotic systems as most of the processes are conducted offline.

 

Just imagine the efficiencies that could be created when the SMEs embrace digital processes and look to the blockchain and AI to help them better reach their customers and serve them in new ways.

 

Small retailers not only have the potential to transform their businesses but can change or adapt the way they interact with customers.

 

The Rise of Smart Retailing

In this digital experiential economy, the customers first point of interaction is now online and mobile through their smartphones. It is vital SMEs can embrace mobile technology and ensure they are able to reach their customers in the way they engage with technology. We call this the rise of Smart Retailing

 

Today there are more phones than people in the world. MarketOrders will democratize access to smart retailing in the way that Google democratized access to information.

 

Having MarketOrders as a technology partner, retailers do not need to build technology but just plug into our ready-made platform.

 

The Gold Jewelry and Diamond industry are ripe for disruption

The coming revolution in the space of Blockchain and AI into smart retailing can only come from digital upstarts such as MarketOrders rather than any retail unit or existing retailers collectively because today’s industry disruptors tend not to be incumbents.

 

In years to come, Blockchain, AI and Automation in business practice will be viewed like how people viewed the internet; an essential part of the business like smartphones are today.

 

Stay up to date with the latest news by signing up to our newsletter here: https://marketorders.net/

 

Written by CEO & Founder, Ram Krishnna Rao

 

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MarketOrders News

Seizing the Blockchain Opportunity with MarketOrders

 

On 13th Nov 2018, our COO and co-founder, Sukhi Jutla spoke at the ‘Seizing the Blockchain Opportunity’ event held by London & Partners.

 

The sold-out event bought together professionals working in the blockchain space and those wanting to learn more about the real-life use cases of blockchain and where the opportunities are.

 

We are on the cusp of a blockchain revolution. The last year alone has seen major corporates gain interest in the distributed ledger technology, and an increasing number of companies are starting and scaling rapidly in the space.

 

The event saw three panel discussions, outlined below, and welcomed speakers from early-stage start-ups all the way to major corporations in the blockchain industry, to discuss the reality of the space, its major challenges and the greatest opportunities for applying this emerging technology.

 

 From L-R: Simone Maini, Abel Tedros, Anna Mostyn Williams, Sukhi Jutla

Here is a summary of the event with key takeaways

 

Panel 1: Opportunities and Dreaming Big: this panel discussed the major opportunities that are now possible thanks to blockchain technology, from creating a truly global marketplace to financial inclusion for the unbanked, digital identity solutions, supply chain transparency and more.

 

Key takeaways:

  • There are powerful use cases for blockchain that can be used for identification purposes to prevent fraud
  • As use cases on the blockchain increase, there could be issues with scaling
  • Users don’t need to understand the mechanics and technical aspects of the blockchain. Need to get them past that. Just how we use the internet and email without thinking about the technical work that happens underneath, we also need to start embracing blockchain and its benefits
  • We all use the internet and email but not all of us necessarily understand how it works!

 

Panel 2: What Keeps Me Awake At Night: this panel explored the main challenges that blockchain faces today, focusing on blocks such as limited transaction speeds, the energy usage of mining, the lack of regulation in the crypto space, amongst others

 

Key takeaways:

  • Can we truly get to a decentralised model or will we see the rise of centralised entities again in order to scale?
  • We need some level of regulation in order for investors to feel comfortable and confident in investing in ICOs
  • Educating the market and its end users in the possibilities of blockchain are important.
  • Giselle Frederick of Zingr explained how market vendors in Grenada, a small Caribbean island, were hesitant of the idea of using a blockchain enabled payment app until she explained they could use this technology to sell even more products to customers on the other side of the tiny island and be guaranteed payment!
  • Rodney Prescott of PWC talked about scaling, adopting blockchain with regards to the consensus mechanism and the rise of consortium structures.

 

Panel 3: How To Start A Career In Blockchain: attendees heard the personal stories of professionals who entered the space, who shared what led them to blockchain and how it is to work in the industry.

 

Key takeaways:

    • Have a growth mindset and actively learn about blockchain
      attend meetups, reach out to your blockchain role models and learn from them
    • If you can’t join a blockchain start up then create something yourself!
    • Follow key people on social channels and learn from them like Andreas M. Antonopoulos, Vitalik Buterin and Joseph Lubin,

 

  • Other useful resources shared:

 

http://www.weekinethereum.com/

http://unchainedpodcast.co/

https://www.coindesk.com/

https://twitter.com/aantonop

https://about.me/vitalik_buterin

 

Written by MarketOrders

 

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MarketOrders News

Why We Need More Women in Blockchain

 

photo credit: https://pixabay.com/en/woman-working-business-woman-laptop-690036/

 

We at MarketOrders are very excited about the opportunities blockchain creates for e-commerce and gold retailers. We believe the future is blockchain and now is the best time to start learning about it and understanding the new possibilities it opens up.

 

In this post, our co-founder and COO, Sukhi Jutla, who has deep expertise and experience of blockchain technology writes about the incredible achievements women are achieving in the blockchain space and why we need to continue supporting them. 

 

She also shares tips on how to get involved in the blockchain space for beginners and why she believes we should encourage and support more women in this exciting new field.

 

You can read her guest post on Blockchain Asset Review here: 
http://blockchainassetreview.com/why-we-need-more-women-in-blockchain/This article was originally published on Blockchain Asset Review

 

Blockchain and cryptocurrencies are the latest innovation in technology. There is a clear excitement about the opportunities blockchain presents and it is nearing a pivotal moment in history. And while this brand-new field is still heavily dominated by men, women are quickly closing in and making big names for themselves.

In fact, the blockchain space is the ideal place for women who want to make a big impact and shape the future of what we call as the advent of ‘the internet of value.’

Since the premise of blockchain is about democratising and giving all participants an equal and transparent playing field, this lends itself as the perfect place for women to make a real and lasting impact on this infant industry.

Blockchain no doubt is here to stay, and even traditional industries reluctant to change such as banking and insurance, are waking up to the fact that they need to pay attention to the changes blockchain can bring about.

While almost every tech sector is heavily dominated by men, women now have an opportunity to enter this dynamic industry and actively contribute to and shape the future of this technology.

 

 

Shaping the Next Era of Change

 

It’s important that women are a part of this movement so they too can shape the next era of change.

The lack of women in blockchain has nothing to do with lack of skill but lack of awareness about the technology and lack of a clear path into the emerging industries related to blockchain. It is important to encourage women to become active in the cryptocurrency space and lead by example.

The blockchain is not just the preserve of the finance industry which is heavily dominated by men. Blockchain can disrupt every industry known to humankind, including those traditionally dominated by women such as education, healthcare, social and other non-government sectors, which is all the more reason for them to get involved.

 

With the potential use cases of blockchain-based products being particularly vast, so are opportunities for women. Many professionals in the industry hold various roles. Although a technical skill-sets are most in demand, women in blockchain can take up various other roles – such as academic, commercial, regulatory, and public relations.

 

The great news is that there is an increasing number of women entering the blockchain space. Already, women are making big waves in blockchain, and leading by example. We must shine a light on their achievements because it can only help to bring more women into this field and show support and encouragement to those already breaking boundaries. Here are some of the notable women in blockchain:

• Toni Lane Casserly, CEO of CoinTelegraph: Toni is co-founder of one the biggest online publications for cryptocurrency

• Galia Benartzi, co-founder and business development of Bancor. Galia is a co-founder for Bancor, a digital token platform, which is one of the most successful initial coin offerings so far.

• Fereshteh Forough, founder and CEO at Code to Inspire: Born as an Afghan refugee in Iran, Fereshteh went on to found Code to Inspire, an after-school program that teaches girls in Afghanistan how to code and aims to decrease the gender gap in computer science fields in Afghanistan.

 

 

photo credit: https://pixabay.com/en/adult-woman-people-technology-3373639/

 

How can we get more women involved in blockchain?

As a female tech-founder working in the blockchain space, I’m often asked how I came into the blockchain space and the answer is simple: I followed my curiosity.

I spent over a decade working in finance and banking where I worked closely with the technology teams. During conversations, I would sometimes hear the word blockchain bandied around which piqued my interest. Fuelled by my curiosity I started to look into this field but only actively jumped in a year ago when I decided I wanted to become a vocal part of this rising industry.

I realized that the absence of female mentors can create a barrier to entry but this should be seen as an opportunity for future female leaders. Many women are unfamiliar with blockchain technology and obtaining technical knowledge about the technology can serve as a challenge, especially when the information is varied and scattered across the internet.

And the only way you can participate and make a difference is to get involved. Here are my tips for getting more involved in blockchain, if you are a beginner.

 

1. Join local meet-ups for blockchain

Being based in London, I am part of multiple ‘Women in Blockchain’ groups where we meet on a monthly basis and share our learning on the latest topics and trends in the blockchain space. Sometimes we invite mentors and speakers to share their experiences to learn from.

2. Attend conferences

There are hundreds of conferences happening globally on blockchain. Spend the day immersing yourself in learning about blockchain, talking to the exhibitors and other attendees. See where your curiosity is piqued and where you would like to learn more.

3. Join a start-up in the blockchain space

If you’re looking for a new opportunity, join a start-up in the blockchain space. This is the best way to get hands-on learning about this technology. You don’t have to be a tech expert but you can still help to build and shape products when you understand the basics of how blockchain works.

4. Attend courses and seminars on blockchain

Similar to attending meet-ups attending workshops on this topic will help to give you deeper insights into how this industry works and to network with other members of the industry.

5. Reach out to mentors and role models

I believe we can all learn from each other so don’t hesitate to reach out to other women working in blockchain and ask for their help. It’s important that women support other women onto the blockchain ladder especially when just starting out. If you are already a working in this space, think about mentoring other women or speak at events to raise the profile of women working in blockchain.

We can collectively help to create an atmosphere and environment which encourages more women to consider careers and opportunities in blockchain in the following ways:

  • Diversity and inclusion: Reaching out and providing opportunities for those who lack it
  • Disruption through education: Bringing blockchain education to different communities
  • Networking opportunities: Bridging information gaps to people with all educational and professional backgrounds

This is an industry where anyone with a great idea can disrupt. The possibilities for women are endless and I’m looking forward to seeing the amazing things women do to supercharge this emerging industry.

 

About the author:

Sukhi Jutla is an IBM Blockchain Foundation Developer and in April 2018 made global headlines when she became the World’s First #1 Bestselling ‘Blockchain’ Author. 

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MarketOrders News

Why Retailers should be embracing blockchain

 

 
There have been many stories in the press lately about how the high street is dead. But is this really true? Will the high street die…or is it just time for them to embrace blockchain?

 
We at MarketOrders are always keen to bring fresh ideas and new approaches to our customers, the retailers. We help them to keep up to date with the latest technology and help them to embrace the digital world.

We know from our vast experience that the use of technology in brick-and-mortar shops is vital to help drive deeper customer engagement and emotional connections with local retailers and customers. This, in turn, will elevate the customer experience and create an incentive for shopping offline and driving purchase intent.

 
At MarketOrders, we believe the future of retail sits at the intersection of e-commerce and brick and mortar. We call this the converging platform and this is what MarketOrders is doing.

 
The reason why the giants of e-commerce such as  Alibaba, Amazon and eBay are flourishing today is that they embraced technology and its potential from the very beginning.

 
This is critical. Tech cannot be an afterthought or a side dish. Retailers must embrace technology and have a digital strategy present from the very starts.

 
The rise of cryptocurrency

 
As blockchain tech turns 10 years old, it’s becoming a household word among the millennial generation. While the cryptocurrency market is establishing itself in the world of speculative trading, it has not yet been widely accepted as a viable transaction method for goods and services.

 
Undoubtedly, one of the most common questions people ask is, “How can I use my cryptocurrency aside from trading on an exchange?” Marketorders will bring a practical solution for customers to utilize cryptocurrency to buy, sell and reward in exchange for products and services, within the ecosystem of the platform.

 
Cryptocurrency is inspiring entrepreneurs to create startups, millennial generations to have ownership and association with their own currency of choices that they are craving and desire to make better choices in pursuit of their life quest.

 
Marketorders converging platform and its MOT Token [cryptocurrency] can be the lifeline the offline retailers need to transform. MOT will create the ability to transact with an opportunity to experience a smart retail phenomenon in the future of a cashless society. And we are still only at the very beginning in terms of seeing what blockchain technology can accomplish.

 

 

MOTokens [cryptocurrency] envisions and working towards a future where ultimately MOT, the native currency, will be the cryptocurrency of choice for millennials to spend, earn and transact in the digital world.

 
Our fresh and new strategic platform and approach will pave the way for offline retailers to engage with millennial generations in an experiential economy.

 
This will give millennials a direct say to how their community spends and supports the local retail scene.

 
To align the transformation of brick and mortar of the future and millennial thinkers in entering a new market free of centralization and rich with intelligence and innovation. The cryptocurrency may be just what is needed to enter the smart retail space.

 

Written by CEO & Founder, Ram Krishnna Rao

 

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MarketOrders News

Creating the future of millennial retail with cryptocurrency

 

While the volatility is positive for speculative investors, it is also causing more hesitancy on the part of consumers to use it as a reliable fiat currency alternative. Unfortunately, the cryptocurrency craze has attracted too many ICO startups whose intentions are focused solely on watching their valuation being pushed to the pinnacle by the speculators. Often, there is no other utility outside of their cryptocurrency merely being a way to inflate their bank accounts.

 

MarketOrders solves the problem and challenges faced by offline retailers in dealing with millennial generations of consumers by creating a tech marketplace for them. Millenials are Smartphone driven and attention deficit and need to be able to access information on demand and on their mobiles.

 

 

photo credit: https://pixabay.com/en/office-meeting-business-partners-336368/

 

How is MarketOrders solving this challenges?

 

MarketOrders is bringing a Converging platform for offline retailers to future proof it by embracing new technologies using blockchain technology- NOT the least of which is the advent of cryptocurrency.

 

Blockchain invented a trust-less decentralized currency, owned and transacted by entire communities and movements. This could not be accomplished with traditional [fiat] currency in the circulation.

 

photo credit: https://pixabay.com/en/block-chain-shaking-hands-handshake-3468276/

 

 

For the first time in the modern history, communities can be served by currencies of choice without geographical boundaries, language, race, and religion restriction.

 

Despite a multifold of possibilities this new technology presents, it is critical that MarketOrders focuses initially on embracing this digital era and the millennial uprising that is causing disruption to offline retailers [brick and mortar].

 

This trend is being driven by a desire to tap into the rise of the experiential economy.

 

This experience became the blueprint for every brick and mortar shops. Digitization brings so much of convenience but customers are still looking for surprises and spontaneity in their shopping experience, which can only be achieved with a physical environment.

 

This actually creates positive tension between convenience and smart shopping with the experiential element to it and bring realization to an entire retail industry that in today’s digital and fast-moving technology world, only remain constant is the change.

 

Therefore, retailers are under pressure to move quickly to implement technology into their business. Retailers are constantly seeking technologies to both bolster customer experience and increase efficiency. To execute this vision of online and in-store experiences powered by technology, retailers need to leverage the critical skill sets of both business leaders and infrastructure and operations professionals, which can be very expensive for small retailers.

 

Written by CEO & Founder, Ram Krishnna Rao